
WHERE CLASSIC AND MODERN BRIDAL STYLES
seamlessly intertwine
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Covet Bridal is your haven for embracing classic yet modern bridal styles within an intimate and relaxed boutique setting. We understand that your dream wedding dress should be both beautiful and accessible. This is why we offer a curated selection of affordable luxury wedding dresses, all priced under $3,000. We are proud to offer traditional, yet timeless designs that will stand the test of time.
Nestled in the picturesque town of Essex, Connecticut, our exclusive by-appointment-only boutique exudes a sense of charm and sophistication. Explore our curated collection featuring a harmonious blend of Ready to Wed and Made to Order gowns, allowing you to choose between special orders or immediate selections (available to take home with you the same day!).From classic silhouettes to modern trends, we have a dress to flatter every figure and reflect your unique style, all at an attainable pricepoint. With exceptional quality and designer details, you'll find the perfect gown to make your walk down the aisle truly unforgettable. |
behind the magic
meet the team

From Our Owner
Chelsea
My journey into the world of weddings really kicked off during my own search for the dress. It was eye-opening and inspired me to launch my first boutique, Everthine Bride, back in 2012. It wasn't long before I saw another opportunity – so many brides loved the curated experience we offered at Everthine, but they were looking for gowns with a more classic and timeless feel, specifically at an accessible price point. That spark became Covet Bridal!
This vision for Covet – blending timeless elegance with approachability – really connects back to my roots growing up along the beautiful Connecticut shoreline, with its mix of classic style and natural ease. I graduated from Parsons School of Design with a degree in Business, which led me to pursue a career in Fashion Public Relations and Communications. This gave me a unique perspective on understanding style, connecting with people, and curating a collection that truly resonates.
Here at Covet, we focus on those enduring silhouettes you'll adore forever, beautiful fabrics, and that special something that feels both current and lasting – perfectly capturing that sophisticated-yet-chic shoreline spirit. My real passion lies in sourcing these gowns and creating a warm, inspiring space where you can feel completely comfortable exploring and finding the one.
Ultimately, helping you feel empowered and like the absolute best version of yourself on your wedding day is what it's all about. It's about celebrating your unique style with confidence.


Zoe
Boutique Manager
Zoe eats, breathes, and dreams all things bridal. As our boutique manager, she’s passionate about curating a space where unforgettable memories are made. Her favorite movie is Breakfast at Tiffany’s, and if she could, she’d re-marry her husband every year—just for the dress!

Kyleigh
Bridal Stylist
A fashion school grad with a love for bridal and a soft spot for a good love story! Kyleigh has two cats, is a Bachelor superfan, and brings a warm, upbeat energy to every appointment. She can’t wait to hear your story and help you find your gown.

Jane
Bridal Stylist
Jane first discovered Covet as a bride-to-be and instantly connected with the experience. Now, she brings that same care and excitement to each bride she works with. Creative, energetic, and always humming a happy tune, she’s here to make your dress journey as joyful as possible.